Workforce Development • Industry Strategy • Field-Driven Storytelling

Amplifying
Real Stories.
Attracting
Genuine Talent.

TradeBuilt helps contractors and trade associations strengthen the systems that attract, develop, and retain their workforce — while continuing to connect Georgia students, families, and educators with real construction careers and training pathways.

Skills Challenge 2023

The Georgia Construction Talent Study is underway. Help identify what is actually working in Georgia's construction workforce. Participate in the Study →

The reality

The Work Is Happening. It’s Time to Scale It.

Strong workforce practices are already working inside contractors, associations, training programs, and classrooms. The challenge isn't starting from zero. It's identifying what produces results, strengthening the systems behind it, and making the good work easier to repeat.

Identify What's Working

Field-informed research and workforce assessments that show where the real opportunities are.

Strengthen the System

Practical workforce development built around recruiting, onboarding, mentorship, advancement, and retention.

Tell the Real Story

Employer branding, digital campaigns, and content rooted in the work itself, not recruitment spin.

Build Stronger Alignment

Connecting contractors, associations, educators, and training partners around strategies that produce results.

The initiative

Three Connected Parts.
One Workforce Message.

The industry doesn't need another awareness campaign. It needs alignment between the people already building the next generation workforce.

01 — The Study

Georgia Construction Talent Study

Field-informed research capturing what's working and where opportunity exists across educators, contractors, associations, and training providers statewide.

Participate →
02 — The Platform

Construction Careers in Georgia

A centralized hub for students, educators, and industry with real pathways, jobsite stories, salary ranges, apprenticeship listings, and toolkits.

Explore Careers →
03 — The Work

Workforce Development • Industry Strategy • Field-Driven Storytelling

TradeBuilt helps contractors and trade associations strengthen workforce systems, shape strategy, and tell the real story of the work through consulting, research, employer branding, and field-driven campaigns.

Work With TradeBuilt →
Who I work with

For the People
Moving Industry Forward.

Contractors

TradeBuilt helps contractors strengthen the systems that attract, develop, and retain their workforce — from first-year systems and apprenticeship strategy to employer branding and digital campaigns.

Trade Associations

TradeBuilt helps associations turn workforce challenges into practical member value through strategy, research, industry engagement, workforce resources, and storytelling.

TradeBuilt also works across educators, training providers, apprenticeship programs, students, and workforce partners to strengthen the connections between industry and the next generation of construction talent.

Liz Manning
"

There is good workforce work happening all over this industry. The opportunity is to understand why it works, tell the story well, and make it easier for others to build on.

Liz Manning — Owner, TradeBuilt

Work with TradeBuilt

Be Part of
What's Being Built.

Whether the challenge is workforce development, industry strategy, apprenticeship, retention, or how your company tells its story, the first step is understanding where the system is actually breaking.

Start a Conversation → Participate in the Georgia Construction Talent Study →
In Partnership With